Cookie Policy

Cookie Policy

Like most websites, we use cookies and similar technologies (such as pixels and tags) when you visit our Website. These technologies allow us to recognise your device, improve your experience and understand how our Website is being used.

Some cookies collect information about browsing and purchasing behaviour when you access our Website from your computer or device. This may include pages viewed, products added to basket, purchases made and your journey through the Website.

Cookies do not contain information such as your name, address, telephone number or payment details. However, certain cookies may be linked to your device or customer account where you are logged in, and may therefore be treated as personal data under applicable data protection laws.

Cookies cannot carry viruses or install malware onto your computer or device.

What are Cookies?

A cookie is a small text file placed on your device when you visit a website. Cookies may be stored for the duration of your visit (session cookies) or remain on your device for a set period after you leave the website (persistent cookies).

First-party cookies are set by the website you are visiting and can only be read by that website.

Third-party cookies are set by external services that appear on our Website, such as analytics or advertising providers. These cookies may be used to recognise your device across different websites.

Types of Cookies We Use

Strictly Necessary Cookies
These cookies are essential for the operation of our Website. They enable core functionality such as secure checkout, account login and site navigation.

Analytics Cookies
These cookies help us understand how visitors use our Website, including which pages are visited and how users move through the site. This allows us to improve performance and user experience. We may use tools such as Google Analytics for this purpose.

Marketing and Advertising Cookies
These cookies are used to deliver relevant advertisements to you on other websites and social media platforms. They may be set by us or by trusted advertising partners. They also help us measure the effectiveness of our advertising campaigns.

How We Use Cookies

• Enable essential Website functionality and secure transactions;
• Improve Website performance and user experience;
• Analyse traffic and usage patterns;
• Personalise content and product recommendations;
• Deliver relevant advertising and measure marketing performance.

We may combine information collected through cookies with other personal data we hold about you in order to improve our services and marketing relevance.

Your Choices

You can manage cookies by adjusting your browser settings. Please note that disabling certain cookies may affect Website functionality.

For more information about cookies generally, please visit www.allaboutcookies.org.

If you have any questions about our use of cookies, please contact us at support@pursuefitness.co.uk.